Funnels and Websites

Let's Talk About The Pillars Of Your Digital Marketing: Funnels and Websites

There is some debate about whether you need a funnel or a website. As a solopreneur, you need both.

Funnels: The Lifeblood Of Your Business

Funnels are the cornerstone of a successful online business, particularly for solopreneurs. Whereas websites are like walking into a museum where you get to wander around and explore, funnels are like the map that takes you directly to one choice and one installation, without any distractions or side trips. Funnels are great for:

  • Giving potential customers a taste of your knowledge with a lead generation product like a quiz, download, video series, or mini-training. 

  • Scaling your revenue by selling 24/7 on your behalf.

  • Tracking customer behavior through tagging, email interaction, and product purchase

Welcome To Your New Office: Your Website

We used to rent office space and print business cards. Now, your website is both your digital office or storefront as well as a business card to let your potential customers get to know you and how you can help them solve their problems. It’s an important component of your digital business suite and can do a lot of the heavy lifting in conveying your personality and expertise, building trust, and showing potential customers how you can solve their problems.

Check Out Some Example Templates For Inspo ➡️➡️➡️

Check Out Some Example Templates For Inspo ⬇️⬇️⬇️

Just Three Reasons Why

GenXers Are Built for Entrepreneurship

Experience is the

Ultimate Asset

We've got a toolbox overflowing with skills – marketing, sales, project management –  decades of experience honed in the corporate trenches. We grew up in the analog age, and we've adapted and pivoted through the decades.

Deep Network,

Ready to Leverage

Years in the corporate world mean we've built a network of contacts – potential clients, collaborators, and industry veterans. We know how to tap into those connections for our solo ventures.

Building a Legacy,

Not Just a Paycheck

 Although money is important to securing the future for our selves and families, this solo venture isn't just about money. It's about creating something meaningful, leaving a legacy, and making an impact in the world.



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